Having a client and friend for two decades is a wonderful thing! Will Irby, author, private investigator, and security and marketing consultant, has worked with Adbiz on numerous projects for a variety of his clients over the years.

Will asked Adbiz to provide advertising, marketing and branding solutions, as well as a new website, for Derby Gold Pine Shavings.


Located in Perry, Florida, Derby Gold has a long history of business achievements and customer service success. Their company provides high-quality bedding for racing horses.


The Derby Gold target audience required Adbiz to research and understand the world of high-end horse racing and top international breeders. We delivered conversion optimized print ads and impressive large banners that were to be positioned alongside ads for Porsche, Rolex and other elite companies at exclusive, horse-racing events.


Adbiz delivered creative branding and UX design, and Derby Gold enjoyed a flood of positive feedback and products sold.